Do you know what your customers say about your brand? Well, it probably depends on what you tell them. Data is forgotten, stories are remembered and good stories spread.

Storytelling is one of the most powerful tools in the world of marketing and branding, as it not only allows you to convey messages effectively, but it is also a weapon of mass emotional connection. Generating links, enhancing your brand differentiation, persuading your audience or establishing a bond that generates long-term loyalty are some of the consequences of moving from storytelling to brand storytelling.

This July we propose you to create or polish your story with one of the most prestigious copywriters in Spain, Maïder Tomasena. And you don’t need a happy ending, but an authentic and honest beginning: yours.

Maïder Tomasena is a copywriter, CEO of the agency Fluo and founder of the Copywriting School. For 10 years she has been helping professionals and leading B2B and B2C organisations to choose the right words to differentiate themselves, generate real connections with their customers and convey the enormous value of what they sell in an honest, credible and attention-worthy way. He has worked with companies such as Ikea, Securitas Seguridad, Mercadona, Tempe Inditex, Wolters Kluwer, Euskaltel and the Barcel Group.

Registration at this link: GRAB YOUR PLACE – BEFORE IT FLIES AWAY

Thursday 20 July in BEASAIN at the PALACIO DE IGARTZA -a place with a lot of history- From 10:00 to 14:00h

How to get there?

For any questions or clarification at the time of registration you can contact MIRIAM on 627431904 or via email fpegipuzkoa@hazi.eus.

ENTREPRENEURSHIP THURSDAYS

COME AND CREATE A STORY THAT EXCITES (YOU): YOURS.